The Directory Submission Time Calculator by SubmitMatic is a free interactive tool that measures the real labor hours and calendar timeline required for manual directory submissions. By adjusting variables like directory volume, form-filling speed, site research time, profile preparation, and your hourly rate, it calculates a breakdown of your DIY submission campaign.

It highlights where time is lost—across profile prep, research, account creation, and follow-ups—helping founders and marketers assess opportunity costs and decide whether to handle submissions manually or outsource them to a done-for-you service.